Wednesday, 22 October 2008

Textual analysis of NME magazine


The New Musical Express (better known as the NME) is a popular music magazine in the United Kingdom which has been published weekly since March 1952. It was the first British paper to include a singles chart which first appeared in the 14 November 1952 edition. The magazine's commercial heyday was during the 1970s when it became the best-selling British music magazine. During the period 1972 to 1976 it was particularly associated with Gonzo journalism, then became closely associated with Punk rock through the writing of Tony Parsons and Julie Burchill.

The cover of this copy of NME magazine has a picture of Arctic Monkeys on the front, the picture is photographed in black and white this makes the picture different from all of the colourful writing and also makes the headlines, advertisements and masthead stand out. The photograph on the magazine cover isn’t a paparazzi shot unlike heat magazine it looks like it’s been taken by a photographer to fit in with the theme. There are a lot of puffs on the front of NME magazine advertising inside contents, these puffs have pictures next to them which attract the buyer because they don’t have to read the writing to no who the story is about or who the interview is with.

Unlike Vogue magazine NME magazine has a relevant picture to the main story of the issue. In the Vogue magazine below Kate Moss is pictured on the front however it doesn’t advertise a story or an interview on Kate Moss and it doesn’t say her name on the cover whereas the main story or interview in the issue of NME magazine is about the Arctic Monkeys, picturing them on the front of the magazine is going to attract Arctic Monkeys fans this way they will buy the magazine.

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